Michelle Deignan on why Oreo partnered with Post Malone, how it uses consumer data and why it’s not coming back to the Super ...

New Delhi: PNG Jewellers has associated with the World ... a compelling sportainment property aligns perfectly with our marketing plans. The fact that it is a popular sport with women further ...

AI-powered marketing mix modeling is revolutionizing ad spend optimization, offering real-time insights and boosting efficiency like never before. Here’s what marketers need to know.